S.W.O.T. analysis is an acronym for: strengths, weaknesses, opportunities and threats analysis. This strategy is designed to assist a business in first discovering and what elements exist in a project, then develop a better understanding what effect these elements may have. By weighing their benefit and answering questions in each of these areas, meaningful information is organized into a useful tool to enable a businesses owner to make appropriate decisions. While strengths and weaknesses are often internal, opportunities and threats tend to come from external sources. Strengths: What qualities of a business give it a competitive advantage over its competitors? Weaknesses: What characteristics puts a business at a disadvantage compared to its competitors? Opportunities: What elements are present in the environment to give the business an opportunity in which to take advantage? Threats: Is there anything present or potentially present that will cause the project to fail or harm the business?
Are you weighing in or the pros and cons for a project? Sometimes its good to get an outside perspective. We’d love to take a look at and provide you a detailed report to help you make the best decision possible. Contact us by filling out the form below and we’ll get to work for you!
